Create trends. Drive inbound business. Become the leader.
Public relations and content creation
Rise Reputation Agency offers comprehensive media relations strategies for clients in all industries including healthcare, retail, education, entertainment, industrial, technology and many more. We don’t sell a client’s message, we educate communities to improve your brand awareness and drive preference toward your business. We usher clients into the national media ecosystem and create long-lasting, trusted relationships between our clients the press.
Our approach to researching, developing and implementing a successful, strategic and tactical national and local media plan is to think and act like a newsroom. By having a constant pulse on the media and speaking with journalists every day, we have been able to operate swiftly and efficiently for our clients.
Most importantly, our clients hold the keys to critical industry information that can educate and inform their target audience. Reputable national journalists have a duty to keep their audience informed of the latest news and innovations. Through our team’s 20+ years of media work, our firm has built solid and two-way relationships with press contacts by bringing them countless stories that get their media outlet noticed.
Our process includes working closely with your internal communications team to identify newsworthy ideas and stories. Each morning, our team monitors the daily news cycle to identify the trends of the day to see if our clients can be a part of the stories. We also have a dedicated "digital desk." Team members on the digital desk spend all day on Twitter, Instagram, Facebook and Reddit tracking healthcare reporters and influencers, trending hashtags and stories, trending news stories and engaging with reporters and influencers.
We work with your team to create a bank of experts that we can pitch regularly to our media contacts who are constantly looking for experts to talk on a variety of topics. Because of our constant work to keep experts in the media, we are in daily, direct communication with leading producers and journalists from MSNBC, CNN, Washington Post, Buzzfeed, all national morning shows and all the major print publications such as NY Times, WSJ, LA Times, USA Today and many more.
Content Creation
Content is critical for both optimizing a website’s SEO and organic search. There are many benefits to updating your content on a regular basis including increased visibility, easier ranking for specific keywords, more indexed pages and building credible authority.
Adding new and fresh content to your website and social channels regularly should be a key focus for any brand. Our team will work with you to identify blog or article topics and then work with your experts to write those articles. These ideas can be as simple as a how to or tips article to something more in-depth like a patient or customer profile. We also write website content, internal communication and social media content.